Will 2023 see the continued rise of immersive learning?

Will 2023 see the continued rise of immersive learning?

The rise of immersive learning in 2023 - man in suit at work in office with VR headset
Immersive learning works. The research has proven that.

The fact that it can increase knowledge retention up to 90% is pretty significant. And as its influence continues to grow we understand more and more how it is a flexible way to engage learners. So will 2023 further continue its adoption as part of the Learning and Development (L&D) mix?

The world of work has fundamentally changed. And it’s not just the long-term impact of the pandemic – but also the way in which our habits for consuming information have changed.

As many companies have now implemented alternative and hybrid working arrangements, technology is key to helping businesses future-proof their talent in every type of workplace – delivering immersive, relevant learning, wherever they are.

A new approach to content creation

Undoubtedly, the learning-supply chain is being disrupted and what’s clear in learning is that organisations and their people are being empowered to create and share their own content. Various tools have been enthusiastically adopted by the learning community to make better, more engaging learning and training content, quickly and easily.

Learning Design Tools - close up of male hands on keyboard with learning icon graphics overlayed

The types of tech available for immersive learning have also evolved bringing more choice to the market from complete headsets to smart glasses. With these devices, users can be transported to a highly realistic and interactive training scenario — anything from a medical emergency to a construction site or even customer engagement and sales.

The immersive nature of the training can recreate real-world scenarios and environments, making it an excellent method of training delivery. However, there are many ways that businesses can harness the potential of immersive learning technology to engage teams and improve training delivery.

How can organisations approach immersive learning technology?

There have been issues around scalability with technologies like VR, where companies think they’ll have to invest in expensive hardware and IT integration. The reality is different – in 2023 scalability will be one of the new barriers to be broken for immersive learning and training. The beauty of immersive technology is that it’s completely customisable and allows organisations to design and deliver cutting-edge, immersive learning and training scenarios tailored to the needs of the business.

Harnessing the power of Web VR, or Web XR tech, for example, can bring VR to the masses. By opting to use web technology, businesses can develop learning scenarios that don’t require expensive hardware and can be delivered to staff at any location using something as simple as a mobile phone app. This makes VR tech an incredibly accessible training tool that’s scalable for organisations of all shapes and sizes, and much more cost effective than arranging in-person or on-site training.

Scalability of VR - diverse office team using VR headsets

Another added benefit is the opportunity that immersive tech presents for safe learning.

In medical and laboratory-based professions, or jobs that require working in hazardous environments, immersive tech can accurately reflect the sights and sounds of countless work-based scenarios. Furthermore, the programming can be tailored to allow for unexpected consequences of the user’s actions, creating and presenting a new problem or obstacle to overcome – delivered in a completely safe environment.

And immersive doesn’t just mean the metaverse and virtual reality. Immersive means engaging – ensuring learners are fully immersed in the content. Yes, VR helps but interactive video and gamification are also tools that can create more immersive and engaging learning experiences – without going all out with 180 or 360 video.

Onboarding employees and other use cases

Interactive video and immersive VR scenarios are perfect tools for onboarding solutions and recruitment activity. They allow individuals to choose their own pathways to explore what an organisation is all about – improving engagement with, and understanding of, a business’ core values.

Young GenZ female - digitally native Gen Z feel instantly more at ease with technology.

These immersive experiences can cover exercises like icebreakers, elevator pitches, assessment centres, interviews, and group assessment exercises – giving new recruits a real grasp of how their new employer operates, which has been particularly beneficial where new staff have joined during the pandemic and have not had the opportunity to visit their new workplace. This approach works particularly well for the digitally native Gen Z coming into the world of work, many of whom feel instantly more at ease with technology.

You can also think about more immersive product demo experiences – for both customers and stakeholders. As well as tours, quizzes and surveys.

2023 and beyond – the evolving landscape

As consumers, we have more choice and flexibility than ever and are used to seeing content that is focussed on us and reflects our goals and needs. Immersive training needs to keep step with this.

Having access to learning in a convenient, relevant way is continuing to increase in importance. This trend spans from learners looking to curate their own ‘playlist-style’ content, through to targeted learning recommendations via AI-powered algorithms. But a learner-centric approach is what it’s all about. Content is becoming easier to create. Our imaginations are expanding as we begin to see beyond the linear – please-click-for-next-slide paradigm. And now the technology is there to allow immersive and experiential to be built quickly and easily.

So might it be true that in 2023 we could be entering a golden age of more immersive learning. We believe so.

If you’re interested in finding out more about how immersive learning can help you, you can book a demo to speak with one of the Near-Life team. Or, if you’re already confident it’s right for you, you can get started right away with a free trial.

Need to find out more? Get in touch with our team.

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